Here's that post I told you I was going to put up...
I figure you can all glean from the wisdom I gained during my participation in the festival, so here's what I learned at Red Barn:
1- Finish your art BEFORE the week of the festival.2- Plan and be prepared to fully assemble your booth BEFORE the night prior to the festival.
3- Prepare any business items (e.g. business cards, blogs, etc) BEFORE the week of the festival.
4- Be prepared with a backup plan for printing if your printer stops printing in color and you can't share your work with any other computer because of incompatible programs and fonts. This may or may not include reimbursing a darling friend with a delicious apple pie (it's a-comin' Ruth, it's a-comin')
5- If you share a booth, make sure your work is on par with your booth-mates'. (For example, if you share a booth with three amazingly talented artists who spent far more time, money and effort and show far more talent than you, don't expect to sell anything. Unless you price your work lower comparatively. See Pricing.) (See what I mean? My little tapestry is cute on it's own, but next to Debbie's art? HA! You skip right over it!)
6- Pricing: Learn to price your work based on at least the following criteria:
- -your time
- -cost to you
- -talent
- -coolness factor
- -whether or not you live in Kirksville (if you do, drop your prices $30. At least.)
- -your booth-mates' talent and effort in comparison to yours
7- Adjust your behavior or expectations: for example, don't go take a belly-dancing class in the middle of the festival if you're hoping to sell something during that time. Perhaps a more active sales approach will actually win some sales. If you'd prefer to take a belly-dancing class than stand in the horrible cold rain and try and convince people that your work is worth buying, then don't expect to sell anything.
8- Remember that if the weather is perfect the day before the festival and there is a 20% chance of rain in the afternoon the day of the festival, that really means it's going to start the night before and rain continuously during set-up and for the first several hours of the morning, leading into a cold and dreary day that few people want to linger in. Oh, and you can bank on the day after being pretty perfect, too.
9- Learn to listen to your husband. Try and remember all the I-told-you-so moments that you've recently experienced (within the past year or so) when it comes to business and pricing. Get a clue that he actually really might know something.
10- Remember all those things you told yourself going into it:
- if you don't sell any, they're great for your own decor
- if you don't sell any, they'll make great Christmas gifts
- you're ok if you broke even. Or even if you learned something.
- you really didn't expect to sell a bunch anyway
- it was the best excuse in the world to get two amazing, wonderful girls to come out for a visit
- and that is honestly the deal-breaker. That's what made the whole thing worth it and that's why I would share my booth with these girls again and again, no matter what else happens!
6 comments:
OH HOW SWEET...I should have pretended to be an artist so i can hang out with you All at red barn..
give me a call..
That is such a cute picture of melody..
Great booth! Yours was one of the best we saw that day. =)
Tasheena,
YOu are a gem! What a sweet and thoughtful, well written (as always) and insightful post. (Not to mention very flattering.) I totally agree that the company was the best part of the trip for sure! It was so fun staying with- like staying with family, only better.
Miss you tons!
And another question: Do you really regret the belly dancing class? I mean, it's belly dancing!! That's cool. :)
I didn't mention that the Tapestry that I traded you for is now one of my favorite possessions. I think it is SO cool and I'm redoing my entire bedroom (linens and all) to go with it. I still think I got the better end of the deal. :) (I hope you don't think so.)
And you didn't mention in your post that it was my fault all of your tapestries were at the back of the cave in the dark for most of the day! I feel so bad! I really thought it was going to be the best place to showcase them and get them the attention they deserved.
PS. I love the music on your blog. So cool!
I'm so glad you had fun staying with us, Mel! And no, I don't regret the bellydancing class. I wonder if it was stupid in terms of sales, but I don't regret it at all. It was super fun!
I'm so glad you like the tapestry still! Every time I go in my bathroom, I get this big smile on my face cause of that Rad Rhino Rear. I love it. And I think you're a sucker. We must be even.
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